I've been so impressed with my results that I felt compelled to leave this review - that's how much I love it! First of all, the serum is such a pleasure to use. I like the dropper applicator because the serum's consistency is on the thinner side, so the dropper is perfect. Also, the serum spreads sooo easily and doesn't cause any tugging. The color is a very dark purple, but it doesn't stain my face. I actually find the natural color beneficial because I can see where the serum is being applied and then it soaks in and doesn't leave any color behind.

The serum is also very gentle - no redness or irritation during or after application and no peeling or sensitivity the following days either! With other retinoids (retinol and retinal), I had experienced irritation, sensitivity, and peeling, but I don't experience any of those negative side effects with this serum. Instead, my skin looks smoother, plumper, and tighter, which really amazes me. Even my mom asked what I've been doing differently because my skin looks noticeably better.

I've been disappointed with other retinoids, including some very expensive "medical grade" ones, so I'm so thankful to have discovered this serum from The Beauty Doctrine. She recommended this serum, so I decided to try it based on her recommendation and I'm very glad I did. I'm so happy with my results so far and never want to be without this serum. Bloomeffects, please continue to make this serum and never discontinue it!

I’ve been using this retinoid serum for the past month and my skin looks clearer and it’s reduced my fine lines and wrinkles! My friends are even noticing a difference in my skin!

When I was given this item to sample from my Co-Worker, Emma Suggs I was skeptical because of the color BUT when I did try it, I didn't regret it. This product goes on very silky and smooth, even though it seems like the product is thick and heavy it's the total opposite. This serum is very light and pleasant. I found myself using it morning and night as it doesn't leave your skin oily. I highly recommend this product. My only complaint about it is the price even though the product is worth it, It's not affordable for me.  

Beautiful packaging, rare product.

It's great! I don't think I ever used something that showed so immediately and consistently results on first application. Forehead wrinkles are smoothed and skin feels good